As part of Good Earth's silver jubilee celebration, we share with you iconic products, traditions and designs that have given it’s consumers across the globe a story that connects the past to the present, the East to the West, essence to form.
1) ART OF TEA: PERIYAR, CIRCA 2007
Good Earth’s most iconic design story, the collection evokes the charm and romance of Kerala’s coastal shores on fine bone china and hand block printed on linen. It features motifs of majestic elephants and verdant groves of palm, banana and mango trees, which are an integral part of the landscape.
2) ROYAL HERITAGE OF MYSORE: CIRCA 2000
The signature Mysore features a stylized interpretation of royal tropical India with motifs of patterned elephants, and ceremonial umbrellas. Inspired by the concept of Khastoh of Nepal, the brand also introduced the concept of Dohars, a soft wrap made of 3 layers of muslin stitched together in which the middle layer is hand block printed and edged with a striped flange.
3) OTTOMAN CHIC: OMAR CUSHIONS, CIRCA 2009
A best seller since 2009, the delightful cushions range features shimmering patterns of stylized floral motifs in complementary shades of rose, teal, purple and cream in luxurious dupion silk.
4) ANCIENT INCENSE FOR INDIAN HOMES: DHUNA INCENSE SET, CIRCA 2010
A signature product introduced and pioneered by Good Earth is the traditional Dhuna censers in handmade brass and incense sets that celebrate the ancient tradition of using fragrant smoke to purify surroundings and uplift the spirit daily at dawn and dusk.
5) AYRUVEDIC WISDOM: COPPER JUGS, CIRCA 2006
Good Earth copper jugs are designed to provide a traditional wellness product in a modern context, as Ayurveda recommends that water be stored in a pure copper jug for optimum health benefits. It is hand beaten with a fresh and contemporary design aesthetic to make them relevant and treasured in modern homes.
6) PURE ENOUGH TO EAT: AMRITAM SKINCARE, CIRCA 2004
Contemporary expressions of ancient traditions, evoking a calming nourishing nurture of nature and soothing properties, Amritam is pure herbal indulgence with cult products such as Coco Loco, Rose Water and handmade soaps that now have cult status in India.
7) TRADITIONAL DÉCOR FOR MODERN HOMES: ANJALI DIYA, CIRCA 2012
A tribute to traditional craft design, the Anjali Diya unites traditional art forms with contemporary decor. Die cut and hammered brass, the product tells a story of artisanal skill and traditional craft.
8) HANDCRAFTED LUXURY: PERSIA VASE, CIRCA 2010
Inspired by a miniature 18th century Persian jug, this classic vase brass features a design aesthetic in traditional forms with a contemporary style, uniting elegance and sustainability. Good Earth’s Persia Vase is hand etched the traditional way and it takes up to one week for a master craftsman to complete the vase.
9) ART OF ENTERTAINING: CARTOUCHE GLASSES, CIRCA 2006
Charming set of jewel colored sherbet glasses in assorted colors and delicate motifs, this design celebrates the story of Emperor Jehangir crossing the snowy passes of Pir Panjal on elephants with Noor Jehan.
10) CRAFT REVIVAL: KANSA DINNER SERVICE, CIRCA 2001
Reviving tradition through a contemporary design, Good Earth’s handmade Kansa dinner service is hand-beaten by tribal craftsmen and has been used by generations for its anti-inflammatory and anti-septic properties. On going since 2001, the collection has resulted in reverse migration of a whole village in Orissa and the successful revival of an ancient Indian craft.
11) UPCYCLED IN PARADISE: PAPIER MACHE DECOR, CIRCA 2012
Good Earth’s original papier-mache designs are a contemporary re-imagination of Kashmir's tradition of Naqashi with hand-drawn and hand-painted floral motifs that capture the beauty of flowers blooming in nature. It takes half a dozen processes and 30 days for each Good Earth Naqashi product to go from refuse to art.
12) PATTERN PLAY: SUZANI TEXTILES, CIRCA, 2015
Dating as far back as the 15th century, Suzani, derived from the Persian word suzan, which means needle, is a type of decorative tribal embroidery. Good Earth contemporized this traditional craft in a range of textiles that celebrate the aesthetics of suzani-inspired embroidered butah motifs and through the colors and textile traditions that flourished at the crossroads of the Silk Route. With its vibrant traditional patterns, Good Earth’s Suzani Bukhara range can be styled to brighten any space in one's home.
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