Lexus Showroom by Banaji & Associates
An unforgettable showroom experience of place and product that elevates a sense of joy and prestige while blending functionality and luxury.
The showroom composes elegant surfaces that flow into intriguing details and bold visual expressions. Inspired by the Lexus logo, a bespoke showroom design has been created with a blend of movement and stillness.
Inspired by the Lexus logo, a bespoke showroom design has been created with movement and stillness. The new Lexus retail concept and the bespoke furniture pieces that facilitate the customer journey are designed with this philosophy in mind.
The exclusive mix of materials characterizes the spaces within the showroom.An impressive illuminated reception desk is a unique and vibrant feature.
A fresh, contemporary approach to the brand resulted in clean uninterrupted lines in all areas with clearly defined spaces, created through the use of different material textures, ambient lighting and appropriate contemporary furniture.
Project: Lexus Showroom
Design House: Banaji & Associates
Design Team: Ashok Sharma, Hitesh Mistry and Vikrant Dudhwadkar